Big data technology is rapidly advancing in 2015 with key developments on the horizon. Data agility gains importance, shifting focus from data storage to active usage. Data platforms and lakes evolve to include multiple execution engines, promoting real-time processing. Self-service big data becomes mainstream, empowering users for direct data exploration. Enterprise architects play a crucial role in refining big data adoption strategies, and enterprise software companies enter the scene to address gaps in Hadoop-based governance and data management.